On Screen Manitoba

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ACCESS Description

Market Development

  • Access to Markets (AtoM): provides established and emerging producers with access to national and international markets through trade events.
  • Access to Festivals (AtoF): provides established screen content providers with support to attend festivals they are participating in.
  • Marketing Fund (MF): provides established and emerging filmmakers with support to organize promotional events and create marketing material.
  • Market Development events: support for network building through events such as receptions and producer roundtables in Manitoba and outside the province.

Marketing

  • Increased promotion of Manitoba's production industry to our local community and at national and international levels often in partnership with Manitoba Film & Music.

  • Development of promotional tools: Web-based marketing and the Manitoba Film & Television Production Guide.

Business Development

  • Professional Development Fund (PDF): provides established and emerging filmmakers with support to access professional development opportunities.

  • Speaker Series: Leading industry experts are brought to Winnipeg from across the globe to share their knowledge.

  • Strategic Growth Program (SGP): provides established and emerging filmmakers with support to engage in focused business and strategic planning activities.

Research and Evaluation

  • Evaluation of the Project

  • Ongoing economic and market data collection occurs regularly and published to ensure timely access to industry information.

Projected Benefits

This initiative will expand, diversify and maximize the capacity of the Manitoba screen-based media industry through professional & corporate development, and local, national & international marketing and promotion. Using of interactive technology, combined with traditional media and marketing initiatives, the project will empower industry stakeholders to establish and solidify their existing market share of the lucrative global entertainment industry. Through corporate development this initiative will ensure that local companies and artists are partnered with relevant business tools to create & sustain a diverse and healthy screen-based media industry in Manitoba.